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How to Create an Effective Instagram Marketing Strategies in 2021

Chris Holroyd



Instagram Marketing Strategies in 2021

Instagram is the topmost 6 leading social media networks worldwide with more than 1 billion monthly active users. Instagram has seen potential growth with marketers, and it has become the most popular marketing platform.

Many brands are using Instagram to reach thousands of new followers and boost their business. More than 25 million businesses use Instagram to market their brands, and 90% of people follow 1 business account on Instagram. Additionally, 36% of B2B marketers use Instagram to research new brands and services.

Instagram helps you to grow your brand awareness and introduce new products and services. About 80% of people purchase what they discovered on Instagram.

Instagram allows you to promote your brand in a friendly and authentic way without selling hard to your customers.

1.Use Instagram Business Account:

Before starting with Instagram marketing, you need to create a business account or switch your personal account to an Instagram business account because it allows you to track your Instagram metrics.

If you do not have a business, follow these few steps to switch a business account.

Step 1: Go to your profile page and hit the hamburger icon at the top right corner.

Step 2: Tap the setting and select the account option.

Step 3: Click the switch to professional account icon to create your business account.

Step 4: After converting your business account, you can link your Instagram account to your Facebook page.

An Instagram business account allows marketers to promote their brands, showcase products, and engage with their audience. 

2.Optimize Your Profile:

The best way to keep your audience engaged is to keep your Instagram profile attractive and up to date. Your Instagram bio needs to give a good impression to your followers. Use 150 characters to convey your brand message and tell your followers why they should follow you.

You can also include a few features on your Instagram bio to showcase your brand personality. These include:

  • Clickable links: users are allowed to add clickable links to their website or other social networks.
  • Contact information: you can add your email, contact number to tell your followers where to find you.
  • Hashtags: you can add hashtags to your profile. By adding hashtags is an effective way for brands to reach their target audience.
  • Call to action: Giving your followers to interact with you directly from your profile.

Another important way is to choose the right profile picture; it may be your business logo or your company name. Your Instagram profile displays 110 by 110 pixels, so crop your picture and make it clear and visible.

3.Create Compelling Content:

Instagram is a visual social media platform, so your content should look great. Instagram allows users to share several types of posts, including photos, videos, and stories. According to research, photos get more engagement than videos.

Think differently to create a post. If you are using infographics, make sure they are easy to read and eye-catchy. You can also use text to create visually compelling content to attract more followers.

You can make user-generated content that people rather than brands create. Many businesses share user-generated content to their social media channels and website to increase engagement and enhance their business. 

4.Use Instagram TV:

IGTV videos is an app that allows users to create long-term videos with Instagram. While Instagram offers 60 seconds for your feed videos but IGTV allows you to upload up to 60 minutes of videos. It is a huge opportunity to share compelling and engaging stories about your brand through Instagram TV.

One of the most effective uses of IGTV is for publishing a series and episode videos of specific topics. This allows you to go in-depth with your content marketing strategy to create effective videos, and it will help you get more IGTV views for your videos. Instagram TV has become an effective tool for brands to promote and engage with their followers.

According to the report of Cisco, more than 80% of internet traffic is from videos. Instagram stories are the best example of how video creation has become very popular. IGTV is a new powerful video-sharing tool, and it takes the main part of your Instagram marketing strategy.

5.Create Instagram Reels:

Reels is an Instagram latest feature that allows users to create fun and engaging videos within 15 seconds and add music. Instagram’s new feature is now available in over 50 countries.

Additionally, reels offer you to see reels videos from famous and trending accounts instead of seeing videos from the account you follow. You can share reels behind the scene videos. It will help you to get more engagement for your reels.

When your reel videos get more engagement, it has a great chance to move to the explore page. It is a page where anyone can watch your reels, and you will reach more audiences. Many brands are jumping into reels to promote their brands to enlarge their business.

6.Post Instagram Stories:

More than 500 million Instagram users and brands are posting stories every day, and they are getting great results. Many businesses use Instagram stories to promote their brand, and stories are the most important part of the Instagram marketing strategy.

About 62% of Instagram users say they are becoming more interested in brands after seeing their stories. Use stories to tell your brand story, think fast, and convey your product message. You can also add links to your stories, which is very helpful for your followers.

You can use story highlights for your brands which will appear under your bio, and it doesn’t disappear after 24 hours. Go live twice a week. It is a great way to connect with your potential audience.

7.Add Hashtags:

If you want to get effective results from the Instagram marketing strategy, you should use hashtags in your post. Hashtags are a great way to increase your visibility over a massive audience.

You can use 30 hashtags in your post, but you can use five to nine hashtags for each post for good results. You can create branded hashtags for your post and encourage users to add them with their content.

Use hashtags related to your business and check your competitor to see what kind of hashtag they’re using. If you use irrelevant hashtags, you miss a lot of business opportunities.

8.Write Catchy Captions:

In Instagram marketing, your brand voice is more important than your brand look. Instagram captions are up to 2,200 characters, so you can use them to tell everything about your brand to enhance your business.

Many people like to scan captions instead of reading thoroughly, so you want to inspire your audience with the first two lines. You can use these best caption length:

  •   In Instagram ads: 125 characters
  •   In organic post:138- 150 characters

Your captions should be informative, relevant, entertaining, and on-brand. Write catchy captions to attract your followers and use the hashtag in your captions to promote your business.

Read Also : 15 Creative TikTok Video Ideas That Will Engage Your Followers


The best way to improve your Instagram marketing strategy is to check the Instagram insights and learn all information from there. If you want to get more engagement on Instagram, you have to engage with your audience. Follow the above videos to create a winning Instagram marketing strategy in 2021.

Author Bio

Caterina Taylor is an experienced social media marketer and writer who works at She loves to work on content creation for social media blogs and has the potential to deliver engaging content on various platforms and networks.

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Instagram Marketing: 12 Interesting Hacks To Get More Engagement In 2021

Chris Holroyd



Instagram Marketing

Instagram evolved in 2010 as a normal social media platform to share photos and videos. But within a short span of time, Instagram has grown into one of the most popular applications and surprised with more than one billion active users monthly. The vast user base leads to an excellent place for advertisers to market their products.

The reach for Instagram Marketing has grown by increasing 76 million users over the last quarter. People more than 90% on Instagram follow a business account in searching for products. This brings marketers on Instagram with higher involvement to increase the audience and reach out to new people.

Here are the 12 best ideas that help you to increase your engagement on Instagram Marketing.

#1. Optimize Your Bio

The first impression will always be the best for everyone. Create your first look with your homepage on Instagram. All the visitors notice your bio before following your page. Attract many users by giving an engaging and informative bio for your page. 

Give a brief description of your product with great content and branded hashtags. Use a unique profile picture related to your brand along with an easily identifiable user name. Provide your website URL to increase your traffic for your website and also track your link to see how many users are visiting your page. 

Ensure that you provide your contact information with phone number, mail id, and location in your bio to have direct contact with your audience. The way of engaging your bio should make the visitors follow your page.

#2. Have A Clear Goal

Setting an objective for your business works out well because you have to know the purpose of your marketing on Instagram. There are several ways to do Instagram Marketing such us,

  • Brand Awareness – To make your brand popular among the people and reach out to new audiences.
  • Online presence – Make yourself active by engaging with your followers, responding to the comments from them.
  • Increasing traffic – Intending the Instagram users to visit your website to gain traffic and to know your business.
  • Generating leads – Getting the information of your followers with name and mail id who are interested in your business.
  • Making conversions – Using techniques to convert your followers to customers making them buy your products with the CTA option.

Any of the above goals will refine your marketing and increase your business engagement with your followers in a quick way.

#3. Make Your Presence By Giving Consistent Post

Attract your followers by keeping your brands active on Instagram and boost your engagement rate. By staying fresh and unique, you will have more opportunities to bring your follower’s eyes to your page. Stay ahead from other business people by posting creative content in an attractive way at the right time.

Analyze your follower’s presence on Instagram and post your consistent content at that time to get more engagement. Instagram provides an in-built tool called “Instagram Insights,” which helps to track the performance of your audiences and shows the consolidated time for posting your content to have great reach.

Make your presence by giving 1-2 contents a day. With the analysis, the best time to post on Instagram is from 11 AM – 1 PM for the first post and from 7 PM to 9 PM for your second post.

#4. Capture Audience Attention With Instagram Stories

Instagram is growing day-by-day with a lot of new features and updates. One of the best features on Instagram is “Instagram Stories”. It provides a great way to capture the attention of your audience easily. Increase your brand engagement by telling stories on Instagram regularly.

Instagram Stories allows you to give content both in image and video format with additional features of using filters and stickers. Provide an interactive post by using various stickers like Quiz, Question, Music, Poll, Countdown stickers, etc., to engage yourself with your followers.

Stories will last for about 24 hours, and your followers can view your stories at the top of their homepage, highlighted with a circle of your profile image when you update. You can easily grab your follower’s attention by using IG stories.

#5. Explore With Video Content

Posting video content on Instagram performs well compared to image content. The video post receives more than 38% of engagement than image post. You can engage your audience with your business by providing eye-catching videos with engaging content. The regular video plays for about 1 minute in your feed.

After that, Instagram came up with a new video update called “IGTV Videos” that allows you to post your content for a maximum of 15 minutes. IGTV videos provide an excellent way for business people helping them to give a brief description of their product.

Create your video with engaging content to increase the number of views for your IGTV videos, providing a way to know about your business or product easily. You can also use the idea of making tutorial videos for your product to gain positivity among your followers.

#6. Grab Follower’s Focus With Live Video

Instagram Live helps you to connect directly with your followers and respond to them easily, leading to your brand engagement. 80% of people watch a live video instead of reading a blog post. So plan the right time to go live with your audience to make a focus on your business.

When you are giving an update in your business or launching a new product in your brand, start a live video to have a higher response. Showing a product on live will create brand trust among your followers, and you can also answer in live for the question of your followers in comments.

#7. Repost Your Audience Content

Instagram marketing will give great results for your business only if you are engaging with your audience regularly. Respond to them by giving replies in the comments section and also keep watching their posts. Engage with your fans by giving likes and comments to their post to make yourself visible.

Another great way to make your presence is by reposting the content of your audience. If anyone of your audience tags you in their post or stories, you repost the same content in your Instagram stories or in your feed by tagging them. It creates a strong relationship with your followers.

#8. Boost Your Content

Getting your post to view among your target audience is another interesting way to build engagement and create brand awareness. Instagram has a potential audience of more than 928 million users. It is difficult to drive among these audiences within a short period.

Using Instagram Ads, you can boost your posts in the right way to reach out your target audience. With this feature, you can choose the location, audience type, and demographics to target the people in detail. It provides an excellent way to bring new audiences to your business and increases your followers count.

#9. Engage Yourself By Creating Reels

Instagram revealed an interesting update called “Reels” in 2020. The Instagram Reels was introduced as an alternate for Tik Tok. Using Reels, the users can create a video clip for 15 seconds. Most people use Reels to explore their talent in an engaging way that creates a chance for their career.

Reels allows you to edit multi-clip videos with trending audio effects. You can use this reels feature to promote your upcoming event in an interesting way.

Creating Instagram Reels on your page will boost higher than a standard video. It is in your hand to create reels with great interest and offers. Reels appear on your Explore page, helping your video to reach out to new audiences.

#10. Utilize The Power Of Hashtags

Hashtags have the power to improve your product visibility among your target audiences easily. Using the appropriate hashtags for your post results in driving the traffic among your audiences. 

Instagram allows you to use a maximum of 30 hashtags for a post. But stuffing more hashtags will not work better but using a few hashtags of 9-10 gives a professional look to each of your content.

Use a common hashtag related to your brand or business in every post to make your brand popular among your audience and also will increase your visibility to new audiences. You can find hashtags in the search bar providing the number of people using the particular tag. So choose the relevant hashtag that is used in many posts to increase your brand popularity.

#11. Establish Your Brand Look – Instagram Marketing

Give your full effort and spend your valuable time to decide the type of content to publish in each post. The professional and consistent look should remain in all your posts creating trust for your brand among your followers. Consistent posts help to recognize your brand in their feeds easily.

Create your content having the same theme, look, and feel in all your posts. The consistent brand look may lead your followers to make buying decisions for your product. Keep your followers engaged with your brand by posting real content.

#12. Try Out With Instagram Shop

Engage your products with your followers by using the Instagram Shop feature. You can use this feature only if your account is a business account. The Instagram Shop allows you to create your own online shop within your Instagram page. More than 130 million users tap on shopping posts every month.

A “View Shop” button will be provided on your Instagram profile page, where your users can shop your products directly without viewing any of your posts. Now, the Shop tab is also provided in the Explore page that creates a way to know about your brand for new people searching for new products.


If you decide to take your business to the next level on Instagram, you have to spend more time and bring your creative skill resulting in higher engagement. By following the above 12 ideas, you can increase your audience response resulting in the growth of your business.


Caterina Taylor is an experienced social media marketer and writer who works at She loves to work on content creation for social media blogs and has the potential to deliver engaging content on various platforms and networks.

Read Also : Pro Instagram Marketing Tips to Consider in 2021

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Pro Instagram Marketing Tips to Consider in 2021

Chris Holroyd



Pro Instagram Marketing Tips

With an advertising audience of around 1.16 billion people, Instagram provides dramatic reach to brands. The potential reach of Instagram marketing has increased substantially in recent years. It has increased by 76% users in the last quarter. Around 90% of Instagram users prefer to follow at least one brand account. And it is one of the most significant benefits for brands; about 36% of B2B decision-makers use Instagram when investigating new services and products. You can follow a few simple tips that help you boost up your Instagram marketing strategy.

Instagram is a prime and fantastic place to promote your product; hence it becomes vital for you to reshape your marketing strategy. However, you are just getting started, or you are already a seasoned pro. Right marketing tactics can help you to reach the targeted audience and goals in less time. Every business entrepreneur is doing so, but the primary question is: whether your brand finds success? You can consider a few steps to market your business on Instagram, help you get and engage more fans, and drive sales in less time.

Top Instagram Marketing Tips to Follow for Promoting Your Brand in 2021

Instagram boasts around 1 billion active users; about 500 million users use Instagram daily to post new content and stories to drive more followers. It is not easy to believe that Instagram used to be younger, its immature sister of the social network Facebook, where users would filter millions.

Businesses have adopted Instagram as their primary revenue-generating tool. These days, Instagram has around 2 million advertisers, whereas 25 million business profiles. Since Instagram’s creation, it has created a buzz as a fantastic platform to share photos. More than 800 million users are active on-site, whereas around 60 million images are posted on the platform as well. The engaging platform around 1.6 billion daily “likes” are given.

There are a large number of influencers on the site with a huge follower base. You can even become an Instagram influencer; you can post the right content to stay relevant to current followers that bring in different ways. But it’s hard to know which type of Instagram post works best for increasing the audience base. Check additional marketing tips to power up your marketing strategy and leverage results in no time.

Create Beautiful Visuals

Posting engaging content is beneficial for social media marketing. It is what helps you engage more customers with your brand and keep them coming ever after. You can share links, post interesting posts, start conversations, etc. Instagram starts and ends with images; the social network was created to enable people to share their photos and other content of their choice.

It is worth it for brands who are dealing online. Study shows that more than 93% of a decision buying process is based on visual appearance; hence good images are essential. Besides posting eye-catchy photos, there are various ways which you can consider to make your Instagram post more appealing; these ways include:

  • Choose a theme;
  • Change the style and subject;
  • Use tools to help;

Add Calls-to-action

Image: (Source)

Pew Research Center report shows that a plurality of Instagram users lives in urban areas is around 42%, while 34% of users live in the suburbs and more than 24% of users in the country. Among American adults, about 39% of women use Instagram regularly, while  30% of men use it regularly. However, when you look at Instagram’s user base, it is pretty split 50/50 among men and women.

Image: (Source)

Calls-to-action (CTAs) helps you redirect your users about what you want to do. For example, if you want users to download, visit your site, download content, or anything else, you need to be precise. A CTA helps you guide your users about what needs to be done next. It can be somewhat tricky as the social platform enables you to add only one link that’s also in bio. You can not insert links into comments, captions, or images.

Are you wondering about how to create CTA without the link? Other options help you to create CTA, these includes:

  • “Link in bio”;
  • Promo codes;
  • Like vs. comment.

Tell Stories

If you are an Instagram user, then it’s sure that you might be aware of story features. Stories enable users to enter the whole message in the image; you can even string many posts in a row from the same users. This feature of Instagram is a fantastic gift for users; now, you don’t have to find ways to convey the entire message in a single image, instead of creating a string to tell a narrative.

What are Stories?

Stories are a different way of posting your message on Instagram; it enables you with some easy and effective ways to transfer your message; these ways include:

  • Image flow from one to other slideshows;
  • Each image get disappeared after 24 hours;
  • No captions allowed as the image covers full screen;
  • Other users can’t view the comments of users.

Now you don’t have to put extra effort to appear higher on followers’ feeds as every story will appear on the top of users’ Instagram. Users can quickly scroll through stories to find one which they love the most.

Hashtag Content

Use advanced and useful tools to develop a fantastic hashtag contest for your brand on Instagram. Make sure to make your content mobile-friendly. Build your Instagram page starting with awesome templates and also put neat prize packages with few attention-grabbing posts.

You can use multiple hashtags as per your brand needs. Upload the image to your Instagram account with a branded hashtag of your choice, like an app like eventbrite, music streaming, video-on-demand, and many more. The uploaded hashtag and captions will appear on your Instagram page, where your followers and user can like and share from the entrance.


If you have ads, budget them; you can choose to go with Instagram sweepstakes as it works amazingly for your brand. Instagram ads are the best way for you to send people an external link to your post, and sending people to your branded sweepstakes page is essential to collect email and entrants as well.

Instagram Ads to Your contest

Most business entrepreneurs prefer to run a successful Instagram contest. If you want to know that your content must sound a possible chance for success, then the most useful thing to do is invest in Instagram ads. The Instagram ad is one of the best ways to reach new users who’re highly interested in your brand product or service.

Avoid Over Posting

Instagram is the best practice for self-promotion, but you need to understand that over-posting on Instagram is a big No. Instead, you can use Instagram’s album feature to post multiple pictures at once; you can prefer to show it in a slideshow format. It helps you not to clog the follower’s feed and create a reason to subscribe for life.

Study shows that the optimal amount of time for a business to post is 1 or 2 per day, not much more or less. The best time to post the content on Instagram is between 8 to 9 AM and 2 AM. It is essential because people have time to check the feed more in the morning and commute to work.

Summing It Up

You can consider various trips, especially when it comes to Instagram posting; many words help you make an Instagram world better for your brand marketing. Hurry up! Grab the opportunity to feature your brand on Instagram with the right marketing tips and increase your followers in no time.

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Post Often On Instagram To Grow Your Email List




Post Often On Instagram To Grow Your Email List

When you are using social media channels for your email marketing purposes, especially Instagram, you should know when to post on this platform and how often you should do it. This will ensure that then messages that you create and post is actually received and seen by the recipients.

Though emails have a high opening rate, you should not expect to receive the best results from it by simply posting it at your convenience. On the contrary, you should know what is the best time to post your messages and what is the time when your targeted audience is active on the platforms. This approach will ensure two specific things as follows:

  • It will ensure an instant reach of your email messages and of course
  • It will ensure a high open-rate.

However, there is a specific problem with posting time. This is because you will not be able to determine one specific and perfect time to post your content across all social media networks, especially when you are targeting all those fans and followers that you have all over the world.

Yet, knowing and posting at a high traffic time is most important on social media networks. This is because:

  • It is only then you will be able to see how people are reacting to your posts and
  • It is only then you can expect to get the best results and a high sign up rate with your email list.

You will come across different study reports and results that will claim different times are better for posting your messages but the best way of finding that out by yourself is, trial and error.

All you have to do is use a specific post scheduling tool and post at different times of the day. Try to find out which times of the day, as well as the days of the week, work best for your business, brand, and products.

Posting at the right time

Agencies like Gramista and other social marketing experts will suggest that:

  • Thursdays and Fridays are the best days of the week and you will find that it is corroborated by different other online studies.
  • It is also shown by the studies that ideally messages posted on these days have an engagement rate that is higher by 18%.

However, that does not mean you will be posting on these days every single hour and expect the best results. On the contrary, you will have a very low or no engagement at all from your target recipients. This is because the audience will think that you are a spammer and very soon unfollow you.

Take help of the experts and different online research reports to find out the best times and the frequency of posting your messages on different social media platforms, including Instagram to get the best return and result from your email marketing campaign.

Adapting the messages

Different social media channels have different requirements which you should follow while posting your messages across these channels. Instagram is no exception to the rule. Though this is a topic of debate in social media circles since people are more inclined to share similar type of messages on all social media channels, it is essentially required by you to follow a different approach so as to find the best time to reach out to your target audience with reference to your specific industry and product.

This means that:

  • You will need to adapt to the needs and preferences of your audience
  • Make the necessary changes in your messages and
  • Post it at the best suitable time to generate more response.

For example, if you have created a blog post and have shared it across different social media networks such as Facebook, LinkedIn and Twitter and want to write a similar message that will accompany your blog post on these social networks, then you can rest assured that all those people who view your post on more than one social medium will surely scroll past it.

Therefore, it is essential that you write different messages on different social media networks. This will provide you with different benefits but the most significant ones are:

  • It will increase the chances of open rate because even if someone scrolls past your blog post on one specific medium, you still have yet other chances to grab their attention on an entirely different social platform, with an entirely different approach.
  • Your posts will also look different in structure and its appearance due to the different requirements of the social media platforms. For example, LinkedIn needs no hashtags like Instagram, and twitter does not encourage any snippets and so on.

In short, you will need to be genuine, original and unique to make your messages more appealing and interesting and most importantly stay social.

Focus and improve your SEO

Lastly, and according to some experts, most importantly you should focus on improving your SEO at all costs. This will ensure that:

  • It is easy for the users to share your content and sign up just as you want with your email list and
  • The content is reaching and is being shared correctly and more effectively to gain the best results from your digital marketing efforts that have grown immensely over the years.

This means that you will need to consider upping your search engine optimization at some point of time. If it is explained in the most basic terms, there are lots of help you will gain when you integrate SEO best practices into your content and email marketing campaigns. These are:

  • It will enhance your online visibility
  • It will ensure that you generate more leads and sales
  • It will reinforce the authority of your brand as much as your domain
  • It will help you to connect with your direct audience in a much better and more efficient way and eventually
  • It will increase your social media traffic as well as the chances of signing up with your email list.

Ideally, research says that search engines such as Google, Bing, and others will provide tremendous payoffs if your SEO is high.

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5 Tips you should follow to prevent Abuse on Instagram

Keval Shah



5 Tips you should follow to prevent Abuse on Instagram

Millions of netizens spend long hours on social networking sites every single day. This is not surprising as social media allow users to communicate without glitches, and share files without hassle. Facebook, Twitter, Instagram LinkedIn, and other websites also allowed users to constantly keep in touch in ways that may not be possible through other means.

Yet the superfluous convenience also gave the other side of the coin. While it alleviates the difficulty of exchanging life updates, it also paved the way the incessant overuse and abuse. Social networks like Facebook, Instagram etc. became the avenue for cyber-bullying and identity theft. Unscrupulous users and opportunist merchants also utilize the websites to publish derogatory information about their competition. And just as these media are used for marketing, they also become instruments in incurring damages.

5 Tips you should follow to prevent Abuse on Instagram

Individual users are also not spared. Many young girls have been victimized by sexual assaults. Some have been robbed through their bank accounts, while others have experienced dealing with frauds. As a smart and discerning user of social websites, you can stop the vicious practices. You can stop Instagram abuse.

Here are some of the things that you can do:

  1. Get as much information as you can about cybercrime. Knowing how hackers attack can reveal methods on how you can do some counter attacks. Getting a heads up on the modus of hackers in luring users to fraudulent sites along with their tactics to get confidential information, this can help you avoid the traps.
  2. Read the fine print. The cure for cancer may be in the Terms and Policy page, and no one may be aware of it. This was an old joke, but it reflects a sad reality: users rarely pay attention to the privacy policies of social sites before (or even after) they sign up. Reading the agreement lets you know your responsibilities and Instagram’s liabilities in cases of abuse.
  3. Think before you click. Not because you can share anything means you should. Be mindful of the information you place on Instagram. Keep personal information in private. Never reveal your real name, home address, home phone numbers or office contact details.
  4. Limit the visibility of the profile. As much as possible, your page should be viewable only by people you know personally. This blocks possible entryways for intruders and bullies.
  5. Report abuse to the website administrator. Instagram comes with features that can directly report abuse and spams. Most networks have also integrated this function to provide protection to their users. Remember to report any offenses to the Instagram authorities. They have the ability to suspend access or ban the offenders. If you are running a business account, make your contact details public and buy Instagram followers to increase your influence on Instagram.

In most countries, cybercrimes are already punishable under the law. Keeping your vigilance, therefore, gives you a ticket to partake in the conscious effort to eradicate misdemeanors in the World Wide Web.

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Top Instagram Hacks All Professional Web Designers Must Know

Chris Holroyd



Top Instagram Hacks All Professional Web Designers Must Know

Today, web designers can use Instagram in a creative way and benefit from the same provided they know how to use it in the right manner. The tools, photos, and visuals, and special features of the image-sharing platform together with your web design portfolio will take your design business to a different level. Highlight your creative design samples and present your business in a professional light to your targeted audience. 

According to an article published on, you must make the best use of Instagram images and videos to drive audience engagement. Use the perfect blend of stellar photos and videos when telling your brand story, thus making your content more engaging and intriguing. Use clear, high-definition photos for increased views. Read on to learn more about the top Instagram tips as a professional designer. 

Instagram Hacks

Create interesting stories 

Whether you are a professional web designer or fashion designer who wants to design a stunning fashion website, make the most out of Instagram stories. It is fun. Create interesting Instagram stories to share as much as visual content you like to build your fan following. Let your creative juices flow so that you can create engaging stories to build customer interest and excitement surrounding your business. 

Share stories of your life as a designer. You can show behind-the-scenes footage of your eating habits, fitness regime, as well as the things that drive you to design stellar web pages. These stories will create audience engagement and clients will know you more as a designer and the human face behind your designs. Besides, it will help you gain real Instagram followers for your business. 

Run contests and give prizes 

If you want to spoil your web design clients and potential ones, run contests, and raffles that would inspire them to respond. That is because all love to win competitions and walk away with prizes. You can give away freebies like t-shirts, coffee mugs, and a few copies of your design samples with your signature on these items. These little things matter a lot if you want to make your web design business popular and improve online visibility. There is no doubt about the same. 

Besides, you can ask quiz questions in the contents you run. It can be simple general knowledge or easy questions on web design, giving followers an opportunity to interact with you and know you as a designer. 

Connect and work together with other designers 

You are good at designing web page layouts. Someone else is good at designing book covers and logos. Reach out to these other designers, collaborate, and complement each other’s expertise. It would be a great learning experience for both. 

You never know when an author may ask you to design his website after being impressed with your book cover design skills that you have learned from another designer. You should share web design tips to others as well. When it comes to the professional field, it is about given and take. 


Now, that you know these tips and tricks you must develop your web designing skills further and leverage the same using Instagram. You will benefit.

Author Bio

Walter Moore is a notable management consultant and digital marketing expert. He is an experienced digital marketer and has helped e-commerce businesses in all niches gain real Instagram followers with his effective marketing strategies and guidance.

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