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Friday, April 26, 2024

Which platform is best for your online store?

Electronic commerce has always been a booming industry at every step of technological evolution. People on the Internet are increasingly creating a great demand for online shopping channels. There are many new online shopping sites that appear every day.

When you are planning to sell online, choosing a custom e-commerce platform is one of the most important tasks. It is sometimes difficult to make decisions about the choice of a particular platform. Most of them provide services based on standard functionality. In the same way with the ability to show products from an online catalogue, accept online payments, manage orders and customers and provide after-sales support.

Some of them provide more sophisticated functionality, such as the function of online marketing, advanced security, inventory management, smart business, the ability to manage or integrate with any other API makes the difference compared to standard features.

In this post, we review the main e-commerce platforms CMS in which you can check all the details that are current trends and that are available for an online store.

Magento

It is one of the most popular and largest open source platforms that contains many features that will help your online business. It is one of the best e-commerce platforms that offer a scalable and high-performance service for all online stores of small, medium and large sizes. It also provides unlimited customization options to run the store in the cloud or on your own server and control everything that is offered.

Depending on the requirements of your company, you can choose a platform (cloud, community, company).
It has an extensive library of demonstrations that will help you build an online store with amazing features that you might need.

Advantages, disadvantages and characteristics of Magento

The Magento development process is different compared to other platforms, but what makes it different are its characteristics.

The development of a store with Magento offers a lot to the owner and the developers of the store with powerful marketing, also with tools of catalogue management and SEO. Even when you are interested in changing platforms, it is easy to migrate through Magento Migration.

It is an e-commerce platform that is highly full of rich features and allows the store to make efficient use with the flexibility of the functions that it disrupts.

Mobile response capability
SEO Compatibility
Omni order management channel
Business intelligence tool
B2B integration
Multiple languages and currency support
Unlimited product attributes.
Payment of a single page
Customization of the order status

Shopify

Shopify is one of the e-commerce solutions that helps create an online store for companies. It is a software as a service (Saas) solution for the web development of an online store. It is not necessary to install any software on your computer.

Shopify has very prominent user support that will help you solve any problem you have regarding the platform. The monthly rates to make configurations of your store are low and it is one of the splendid options for the start of your business if you are an inexperienced user. It also offers you a mobile application that allows you to manage your store from anywhere. When you have problems, the Shopify support team will always be there to help you.

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Advantages, disadvantages and features of Shopify

Shopify has its own POS (Point of Sale) system that allows one to sell their products at the Go or Brick and Mortar store without additional tools or machinery such as cash registers, etc.

Visually attractive online store
Integrations with applications
Mobile response capability
Exceptional customer service
Excellent loading speed

Disadvantages

Even after analyzing all the advantages of Shopify that are mentioned above, there are also some disadvantages. One of the most important parts of it is an additional transaction fee that you will be charged for not using Shopify payments.

WooCommerce

It is a free WordPress plugin. This is an open source platform that provides users with a feature with extensive and easy to use experience, which makes it perfect for new e-commerce companies. It even helps you to have an idea of an online business that is easy to understand without creating any doubt about it.

WooCommerce can be downloaded for free and, despite being free, offers a huge amount of extensive functions, although it is also extremely flexible in nature.

Advantages, disadvantages and features of WooCommerce

Woocommerce never forces the user to go beyond their comfort zone; It helps you with more open doors. Help you build an incredible online store.

Many customization options
Professional and simple
Applications in abundance
WooThemes
Great flexibility

Disadvantages

When it comes to a complete solution for e-commerce, there are some priorities that must be met and completed with plugins that are used mainly, but woocommerce uses only the WordPress plugins.

WooCommerce is free, but there are many plugins that are needed that are not, this plays a vital role in the development of an online store.

The WooCommerce platform does not offer any hosting solution, which means that everything from security to any other problem depends on you.

Prestashop

Prestashop is one of the most popular eCommerce platforms, which is easily available for free because it is an open source eCommerce CMS. It is designed to create, manage and launch successful online stores without any licensing fees. This platform was created using PHP code and MySQL data management for web 2.0.

It is compatible with several payment gateways such as Google Checkout, PayPal or several banks. Prestashop’s web development requires fewer servers and resources compared to other eCommerce platforms.

Advantages, disadvantages and features of Prestashop

It is completely free and, although this helps you save a lot in cost, especially if you want to develop it at an affordable price, unlike others, it also has a premium version.

Demographic assistance
Economic choice
Limited scalability (Prestashop is especially for small and medium stores)
The backend interface is very attractive
Debugging is much easier

Disadvantages

The payment gateway modules generate some errors with the response time of the gateways, so they must be controlled.

There are some incidents that are generated during the operations in the time frame because the system is not perfect and also keep the stock is complex.

The incidents cannot be recognized in the databases for more than 10,000 products that can slow down the operation of the online store.

Some modules must be purchased since they do not come with the base package.

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